GIF Culture Articles
Long-form articles on the history and culture of the animated GIF.
A Complete History of the GIF Format
The story of the GIF is really the story of the internet itself. From dial-up bulletin boards to modern social media, this format has been there through...
Trending GIF Categories Everyone Loves
Understanding GIF trends is about more than just knowing what is popular. It is about understanding the cultural currents that drive digital expression.
Why New York City Is the Capital of Viral Internet Culture
New York City has long been the center of American media, art, and culture, and the internet age has only amplified that role. From Buzzfeed's early...
How Social Media Platforms Handle GIF Copyright Issues
Every time someone shares a GIF of a film clip or television moment, they are navigating a complex legal landscape. Copyright law as it applies to GIFs is...
How to Use GIFs in Professional Email Without Losing Credibility
The line between engaging and unprofessional in business email is thin, and GIFs sit right on that boundary. Used correctly, they humanize communication...
Cultural Differences in GIF Use: How Different Countries Use Animation
GIFs are global, but how they are used, what they mean, and which ones resonate varies significantly by culture. A reaction GIF that is universally...